
It's simple, once clients have accepted messages from your brand, you can send templates showing them the next step to start a conversation. With WhatsApp API, businesses can send multiple messages to several clients all at once. The chance to send bulk messages to clients is a holy grail for most brands. Add in the app's two-factor authentication (2FA), and you can rest assured of your communication privacy. And this is what end-to-end encryption offers. Think of it like this clients want to connect and engage with businesses via safe and secure channels.

This means the account places strict measures to ensure user privacy and security. One of the most prominent setting points of the WhatsApp Business API account is end-to-end encryption. Now, this is more like a verified Twitter or Facebook account, which is more reliable than unverified accounts.

In addition, users must verify their WhatsApp Business accounts to send messages. Customers trust brands with branded logos and other details like email, phone number, and address. And as you may know, using a unique business identity gives your branding the much-needed transparency boost. Verified brandsĪs said before, all WhatsApp Business accounts have a business profile. So, embrace WhatsApp to cast your net even wider. This is especially true among young persons who would rather answer WhatsApp messages instead of picking up phone calls or reply to emails. Research shows that potential clients favor communications via omnichannel solutions, specifically social apps. But the same can't be said about WhatsApp. When did you last check your email or SMS app? Probably not every other day. Now that you know what WhatsApp API is, let's learn why you need this service integrated into your business. Conversations are charged depending on the number of templates or messages sent. Also, it uses end-to-end encryption to protect conversations and allows users to automate replies using a chatbot. For this reason, this service can handle two or more communication sessions concurrently. It connects to multiple platforms and systems using an API (Application Programming Interface). On the flip side, WhatsApp Business API provides communication solutions to established businesses with large volumes of messages.
Whatsapp send msg api verification#
Just complete the verification process and get the badge (green tick) to prove that your services are legit. But on the brighter side, you'll enjoy a hands-on business experience on the intuitive WhatsApp UI.

In addition, it doesn't integrate with third-party systems like CRM.
Whatsapp send msg api android#
That's because it only handles individual chats on the iPhone or Android app. Starting with WhatsApp Business App, this service is tailor-made for small and medium businesses. Part 2: Differences between WhatsApp Business App and WhatsApp Business API So, customers chatting with you on WhatsApp Business can see your brand logo and company name even if they haven't saved your contacts yet. This is in contrast to the regular or private accounts which use personal profile pictures. Users connect their information systems to the API system and enjoy fast, secure, and automated communications.īut don't confuse it with the WhatsApp Business App, which lists your profile as a business account. In other words, the app allows business owners to receive and reply to messages from clients in bulk. A WhatsApp Business API account allows large and medium-sized businesses to contact their clients worldwide quickly. In 2018, WhatsApp released the revenue-generating API. Best way to backup WhatsApp Business messages Part 5: Applying for a WhatsApp Business API Account Part 4: All the Jargon you may want to know about WhatsApp Business
